Social Intelligence 2

The original definition by Edward Thorndike in 1920 is "the ability to understand and manage men and women, boys and girls, to act wisely in human relations". It is equivalent tointerpersonal intelligence, one of the types of intelligence identified in Howard Gardner's Theory of Multiple Intelligences, and closely related to theory of mind. Some authors have restricted the definition to deal only with knowledge of social situations, perhaps more properly called social cognition or social marketing intelligence, as it pertains to trending socio-psychological advertising and marketing strategies and tactics. According to Sean Foleno, social intelligence is a person’s competence to understand his or her environment optimally and react appropriately for socially successful conduct.